Department of Journalism & Mass Communication

Kristu Jayanti College, Bengaluru

The Department of Journalism & Mass Communication at Kristu Jayanti College is recognized for its dynamic curriculum, industry-oriented approach, and focus on both theoretical knowledge and practical skill development. Established as part of the college’s initiative to prepare students for the fast-evolving media landscape, the department offers undergraduate and postgraduate programs aimed at producing well-rounded professionals in journalism, public relations, media management, and other related fields.

Overview

• Department Name: Department of Journalism & Mass Communication
• Affiliated To: Kristu Jayanti College (Autonomous), Bengaluru
• Established: 2002
• Accreditation:
  • Accredited by NAAC with an ‘A+’ grade
  • Affiliated to Bangalore University
  • Recognized by the University Grants Commission (UGC)
• Programs Offered:
  • Bachelor of Arts (BA) in Journalism & Mass Communication
  • Master of Arts (MA) in Journalism & Mass Communication

Mission and Vision

• Mission: To provide students with a comprehensive understanding of the role of media in society while developing critical thinking and effective communication skills through a blend of academic theory and hands-on experience.
• Vision: To nurture media professionals with a strong ethical foundation, creative flair, and technical proficiency, equipping them to contribute to the global media industry.

Courses Offered

1. Undergraduate Program

Bachelor of Arts (BA) in Journalism & Mass Communication
This program combines the core aspects of journalism, communication theories, and media practices. It focuses on providing students with a solid foundation in both traditional and digital media platforms. The curriculum is designed to cover the following areas:

• Print and Broadcast Journalism
• Media Law and Ethics
• Public Relations and Corporate Communication
• Photography and Videography
• Advertising and Event Management
• Media Research
• New Media & Digital Communication

Duration: 3 Years
Eligibility:

• 10+2 from a recognized board with a minimum percentage (varies each year).
• Selection is based on academic merit and entrance tests.

2. Postgraduate Program

Master of Arts (MA) in Journalism & Mass Communication
The MA program is tailored for students seeking advanced knowledge and skills in media and communication. It emphasizes research, advanced reporting, media management, and the ability to critically assess the role of media in shaping society. The course includes:

• Advanced Reporting and Editing
• Digital Media Strategies
• Film Studies
• Communication Research Methods
• Television and Radio Production
• Media Management

Duration: 2 Years
Eligibility:

• Bachelor’s degree in any discipline with a minimum aggregate score.
• Students may have to pass a departmental entrance examination.

Facilities and Infrastructure

The department provides state-of-the-art infrastructure to ensure students gain practical exposure to modern media practices. Key facilities include:

• Media Lab: Equipped with advanced video and audio editing software, photography tools, and digital media production technologies.
• Studio: A fully functional TV and radio production studio where students can practice news reporting, broadcasting, and video production.
• Editing Suites: For hands-on training in post-production editing using industry-standard tools.
• Newsroom Simulation: A newsroom setup to give students practical experience in print and online journalism.
• Library: Access to a wide range of books, journals, and media resources relevant to journalism and mass communication.
• Film Screening Room: Used for film appreciation classes, screenings, and analysis of visual media content.

Teaching Pedagogy

• Experiential Learning: Students are encouraged to engage in live projects, internships, and collaborations with media houses to gain real-world experience.
• Workshops and Seminars: Regular workshops, seminars, and guest lectures by leading professionals from the industry provide students with insights into contemporary trends in media.
• Student Publications: The department supports student-run publications where they can contribute as reporters, editors, and photographers, thus offering hands-on journalism experience.
• Field Visits: Organized visits to media organizations, news agencies, advertising agencies, and production houses to give students an understanding of the industry’s functioning.

Notable Activities

• Media Fests: The department organizes annual media fests where students can participate in film-making, reporting, photography, and media-related competitions.
• Panel Discussions: Experts from various media fields are invited to discuss pressing issues such as the role of media in democracy, ethics in journalism, and digital disruption.
• Internship Program: Students are placed with top media houses, advertising agencies, and digital platforms for internships that contribute to their professional growth.
• Documentary Projects: Students are encouraged to create documentaries on social issues, which are then showcased at various platforms.

Faculty

The department boasts a highly qualified and experienced faculty team, including professionals from the journalism and media industry. Faculty members are dedicated to ensuring that students receive the latest knowledge, hands-on training, and guidance in both theoretical and practical aspects of mass communication.

Career Opportunities

Graduates from the Department of Journalism & Mass Communication at Kristu Jayanti College are well-prepared to enter various sectors of the media industry. Potential career paths include:

• Journalist (Print, Broadcast, Digital)
• Media Analyst
• Public Relations Officer
• Corporate Communication Specialist
• Film and Television Producer
• Digital Content Creator
• News Anchor
• Advertising Executive
• Event Manager

Students are also encouraged to pursue higher studies, including PhDs, or take up roles in research and academia.

Placements

The department has a dedicated placement cell that assists students in securing internships and job placements. Some of the media houses and companies that have recruited graduates include:

• Times of India
• The Hindu
• NDTV
• CNN-IBN
• Wipro Digital
• Zee Media
• Ogilvy & Mather (Advertising)

Contact Information

• Address:
  Kristu Jayanti College,
  K. Narayanapura,
  Kothanur (PO),
  Bengaluru – 560077, Karnataka, India
• Phone: +91 80 6873 1400 / 9606047333

This well-rounded academic and practical approach of the Department of Journalism & Mass Communication ensures that students are equipped with the skills and knowledge to thrive in the competitive media industry.